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IQOS an innovative alternative to cigarettes

IQOS vs E-Cigarettes

E-cigarettes are electronic hand-held devices that are smoke-free alternative to cigarettes. In general, they are powered by a battery and heat e-liquids in order to generate an aerosol or what some users call vapor. The e-liquids may have various flavors and may contain nicotine.

Is IQOS with tobacco sticks an e-cigarette?

No. While they are both electronic devices, and do not produce smoke like cigarettes, there is one main feature that distinguishes IQOS with tobacco sticks from e-cigarettes: Contrary to vaporizing an e-liquid, IQOS heats real tobacco, producing tobacco vapor.

IQOS vs E-Cigarettes

Is IQOS with tobacco sticks an e-cigarette?

IQOS vs E-Cigarettes

No. While they are both electronic devices, and do not produce smoke like cigarettes, there is one main feature that distinguishes IQOS with tobacco sticks from e-cigarettes: Contrary to vaporizing an e-liquid, IQOS heats real tobacco, producing tobacco vapor.

IQOS vs E-Cigarettes

E-cigarettes are electronic hand-held devices that are smoke-free alternative to cigarettes. In general, they are powered by a battery and heat e-liquids in order to generate an aerosol or what some users call vapor. The e-liquids may have various flavors and may contain nicotine.

IQOS – Why we choose to heat tobacco instead of burning it?

No combustion and therefore lower levels of harmful chemicals. On average 95% less compared to cigarettes, in fact.*
No fire means there is no ash and no cigarette smoke smell. Less likely to not bother others around you. No persistent smell on hands, in hair, or on clothing.

Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.

*Compared to the smoke of a reference cigarette (3R4F).

IQOS vs E-Cigarettes
IQOS vs E-Cigarettes