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Discover IQOS ILUMA.

Next level forward

The latest IQOS ILUMA breakthrough technology is taking tobacco heating to the next level.

A Jade Green IQOS ILUMA PRIME Holder and Pocket Charger.
A Jade Green IQOS ILUMA PRIME Holder and Pocket Charger.
IQOS ILUMA PRIME
New

Most advanced device.

Durable by design, intuitive and clean. 

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IQOS 3 DUO holder inside the charger
IQOS 3 DUO holder inside the charger
IQOS ILUMA
NEW
New

Familiar. Enhanced.

Familiar design. Enhanced experience. 

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An IQOS ILUMA ONE device.
An IQOS ILUMA ONE device.
IQOS ILUMA ONE
NEW
New

Pocket-sized.

All-in-one device. Practical.

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The SMARTCORE INDUCTION SYSTEM™ technology

The innovative bladeless SMARTCORE INDUCTION SYSTEM™ heats the tobacco from within the tobacco stick specially designed for IQOS ILUMA. It provides real tobacco taste, but without any smoke or ash, less smell than cigarettes* and no need to clean the device after use.
* In regards to less smell than cigarettes, 93% agreement amongst 674 adult consumers in Japan and Italy, 2020 – 2021.

Explore IQOS portfolio.

Compare IQOS ILUMA tobacco heating devices.

A Jade Green IQOS ILUMA PRIME Holder and Pocket Charger.
New

IQOS ILUMA PRIME

Sophisticated and perfected.

A Moss Green IQOS ILUMA.
New

IQOS ILUMA

Intuitive and elegant.

An IQOS ILUMA ONE.
New

IQOS ILUMA ONE

Pocket-sized and practical.

Compare

IQOS ILUMA™ is designed to be used only with tobacco sticks that are designed specially for IQOS ILUMA devices. Do not ingest or disassemble tobacco sticks designed specially for IQOS ILUMA devices. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. More information on Important information.

Great customer support

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Interested in IQOS?

Have you registered your IQOS device?

Meet with IQOS Experts at time and place that suits you. Fill out the form and confirm we can contact you.

Learn more